How it works

You run your business. ReachKit works on getting it found.

We research your business and competitors. Then every week we write and publish pages that help buyers find you.

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Two weeks, side by side

Your weekYou: running Harbor Plumbing
  1. Mon 19Water heater swap, Cedar Park
  2. Tue 20Slab leak, South Austin
  3. Wed 21Drain clearing, East Austin
  4. Thu 22Two quotes, Round Rock
  5. Fri 23Tankless install, Pflugerville
  6. Sat 24Burst pipe call-out, 7 a.m.
  7. Sun 25Day off
ReachKit’s weekGetting Harbor Plumbing found
  1. Mon 19Checked what Austin buyers search and ask AI
  2. Tue 20How much does slab leak repair cost in Austin?Live
  3. Wed 21Tankless or tank: which suits an Austin home?Live
  4. Thu 22Emergency plumber in Austin: what to do in the first hourLive
  5. Fri 23Why a water heater pops, and when to callLive
  6. Sat 24Drain cleaning prices in AustinLive
  7. Sun 25Water heater replacement cost in Austin (2026)Live

You: about 10 minutes, once. ReachKit: every week after.

Step 1 · We research you

We get to know your business

First we read your website: what you sell, who buys, and where. Every page starts from this, so it says only what’s true.

  • Sounds like you, because it starts from your own words.
  • You can correct anything we got wrong, in setup.
  • Each problem comes with a fix that takes about 10 minutes.
Show the detail

We read your site to learn what you sell, who buys it and where you work. We keep track of up to 5 competitors, taken from the businesses that actually show up when your buyers search.

Some sites block automated visitors. Then we read your market from Google’s results instead.

We also check what holds your site back: whether AI is let in, whether Google has a list of your pages, slow pages and missing page titles. Each one comes with a fix you or your web person can do.

Your business, as we read it

38 pages read
Name
Harbor Plumbingfrom harborplumbing.example
What you sell
Plumbing repair, water heaters and drain cleaning for homesfrom harborplumbing.example/services
Who buys
Homeownersfrom harborplumbing.example/about
Where
In and around Austin, Texasfrom harborplumbing.example/service-area
Language
English, United Statesfrom the whole site
Wrong? Fix it in setup.

Also checked: what holds your site back

  • AI is shut out of your sitefree fix · 10 min
  • No page list for Googlefree fix · 10 min
  • 2 slow pagesfix shown in your report

Step 1 · We research you

Who buyers choose instead of you

We look up the searches your buyers make and ask AI the questions they ask. You see which businesses get chosen today, and where you’re missing. Up to 5 competitors are watched every week.

On Google

emergency plumber austin

Google’s first page

  1. AA national plumbing chaina national chain’s site › austin24/7 Emergency Plumbers in Austin, TX
  2. AAustin Pipeworksaustinpipeworks.exampleEmergency Plumbing Service, Same Day
  3. CCapitol Rootercapitolrooter.exampleAustin Emergency Rooter and Plumbing

… and 7 more results

Harbor Plumbing: not on the first page

Asked to AI

Who’s a good emergency plumber in Austin?

AI answer

For a burst pipe or no hot water, many Austin homeowners call Austin Pipeworks or Capitol Rooter. Both offer call-outs around the clock.

austinpipeworks.examplecapitolrooter.example

Harbor Plumbing: not mentioned

Mentioned in 1 of 12 AI answers

Your competitors, watched every Monday

  • a national plumbing chain
  • austinpipeworks.example
  • capitolrooter.example
  • + up to 2 more

From who shows up when your buyers search.

Show the detail

We track 12 Google searches your buyers make. For each, we note who is on Google’s first page.

Every Monday we ask Google AI Mode and ChatGPT the 25 questions your buyers would ask. 4 weeks give up to 184 answers to 23 questions that don’t name you.

We count mentions and links apart, because an answer can mention you without a link.

What this doesn’t tell you.Answers vary, so the figure is a sample with a margin. Perplexity is not checked. Each site is measured in one country and one language.

Step 2 · We pick what buyers ask

We pick questions you can win

We pick questions that fit you, get searched, and that you can win. Each becomes a new page, or an update to one you have.

Show the detail

Each Monday ReachKit plans up to 7 pages for the week. They are new pages, or updates to pages already live, and each goes live on its own day.

We rank by fit first, then searches, intent to buy, and whether you can win. At most 4 pages a week are new, and the others update pages you have.

Some weeks have fewer pages, most often for local businesses at first. We never publish filler, or change a page just to look new.

What Austin buyers search for

We keep a question when it fits your business, people really search for it, and a site your size can win it.

  • water heater repair austinsearched about 1,300 times a monthA competitor answers thisPicked
  • drain cleaning austinsearched about 880 times a monthFits your business, often askedPicked
  • slab leak repair cost austinsearched about 480 times a monthNo page of yours answers thisPicked
  • tankless water heater installation austinsearched about 390 times a monthYour page is far down; update itPicked
  • plumbing jokessearched about 2,400 times a monthNot a buyerSkipped
Each picked question becomes a page, or an update to one you have

Real numbers come from your free scan.

Step 3 · We write your pages

Your pages go live every week

Every Monday we plan up to 7 pages for the week, new or updated. If nothing is worth writing, we skip the day.

Harbor Plumbing’s weekMon 19 – Sun 25 OctRuns by itselfEvery Monday we check again and plan the week

  1. Mon 19NewEmergency plumber in Austin: what to do in the first hourAI answers link to a competitor for this.Live4:00 PM
  2. Tue 20UpdateToilet repair in Austin: running, leaking or cloggedStopped gaining at place 18 for 3 weeks.Goes live tomorrow, 4:00 PM.EditStop
  3. Wed 21NewHow much does slab leak repair cost in Austin?Buyers ask this before they call.Planned
  4. Thu 22UpdateDrain cleaning in Austin: prices and what’s includedA competitor answers this today.Planned
  5. Fri 23NewWhy a water heater pops, and when to callAsked to AI every week.Planned
  6. Sat 24UpdateWater heater repair in AustinYour page is far down; update it.Planned
  7. Sun 25Nothing worth writing today, so no page.We skip a day, never fill it.

Live on your websiteWritten, goes live unless you stop itPlannedUpdate to a page you have

help.harborplumbing.example/slab-leak-repair-cost

On your own web address.

Week 3

See which pages we would write for you.

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Step 3 · We write your pages

Pages true to your business

Pages are written with AI, only from facts on your site and linked sources. Each faces up to 22 checks, and anything invented is held back.

  • Every fact about you links to the page it came from.
  • No invented people, reviews or numbers.
  • A page that fails twice is held, never published.
Show the detail

Facts about you come word for word from your site. Each one links to its page.

Market facts come from Google’s first 3 results and up to 4 competitors’ pages.

A page links to at most 2 studies, and uses no figure older than 3 years.

A new page must add at least 3 things the top results miss. At least 1 must be facts about you.

Up to 22 checks. Code runs up to 21 of them, and AI makes one judgement.

  • Every fact and every figure matches a source.4 checks
  • No invented people, reviews, tests or origins.4 checks
  • Comparisons are fair, and nothing you told us to leave out.4 checks
  • No hidden text, placeholder or leftover example.4 checks
  • The page answers the question first, and its title and headings hold up.5 checks
  • It does not repeat a page you already have.1 check

The AI check asks if the page claims work your site doesn’t back up.

A page that fails gets one rewrite. If it fails again it is held, and never goes live.

Each page links to 3 to 6 of your other pages, by topic. It also links up to 5 earlier pages on the same subject.

  • The words of a link say what you find at the other end.
  • We test every link before a page goes out. Dead links come out, and so do claims whose source is gone.
  • When a page goes live, up to 2 older pages get a link to it.
help.harborplumbing.example/slab-leak-repair-cost

Harbor Plumbing · Austin

How much does slab leak repair cost in Austin?

Harbor Plumbing finds a slab leak with listening equipment before opening any floor.from harborplumbing.example/slab-leaksThe price depends on where the leak is and how it is reached.Every job starts with a written quote, before any work begins.from harborplumbing.example/about

Most slab leak repairs are finished in one day.from harborplumbing.example/services

“Austin’s cheapest plumber”Not on your site, so it’s not in your page

22 checks passed

Written with Claude, an AI model, from your own site.

Step 4 · You see it working

See it working from week 1

Every Monday an email shows what went live and what moved. Google moves slowly, so it also shows what comes next.

Show the detail

Every Monday. We check the 12 searches and ask each page’s own question again. Then the Monday email arrives. It opens with your numbers and how they changed since the week before: where your pages sit on Google’s first two pages, how many visits Google sent, and which of your pages AI answers link to. It also says how often AI answers mention you, counted over 4 weeks. Below that are the pages that moved and what is planned this week.

Each page moves at the search engines’ pace, not ours. Bing usually finds a new page within days. Google takes from a few days to a few weeks, and doesn’t show every page. Showing when people search takes weeks. Reaching Google’s first page takes months, and not every page gets there. Pages that stall are updated.

Inbox

Monday: what moved this week

Hi Dana, here’s week 3 for Harbor Plumbing.

Nothing needs you. Each page goes live at 4:00 PM on its day unless you stop it.

  • 12 pages live
  • 7 pages planned this week
  • 2 of 12 pages linked by AI

This week’s pages

Mon · New page · goes live today, 4:00 PMEmergency plumber in Austin: what to do in the first hourWhy: your core service; AI answers link to a competitor for itStop this page · Edit

Tue · Update · goes live Tue 20 Oct, 4:00 PMToilet repair in Austin: running, leaking or cloggedWhy: stopped gaining at place 18 for 3 weeks; this update adds what the pages above it coverStop this page · Edit

The Monday email · example business

What we work towardexample of the goal, not a promise

On Google · slab leak repair cost austin

  1. HHarbor Plumbinghttps://help.harborplumbing.exampleYour pageHow much does slab leak repair cost in Austin?
  2. CCapitol Rooterhttps://capitolrooter.exampleSlab Leak Repair in Austin

On Google’s first page

Asked to AIWho’s a good emergency plumber in Austin?… Harbor Plumbing lists its slab leak prices and offers same-day call-outs.help.harborplumbing.exampleMentioned, with a link to your page

Harbor Plumbing · example of the goal, not a result. No one can promise a place on Google.

What to expect, when

time ranges, not dates
  • Week oneYour pages go live and your first Monday email arrives.


  • Days to weeksGoogle and Bing find your pages.


  • WeeksPages start showing when people search.


  • MonthsSome reach Google’s first page. Not every page gets there.

No one can guarantee a place on Google, and we never promise one.

Searches with a map show Google Maps listings first. Your Maps listing and reviews count most there.

What you do

Your part: about 10 minutes, once

Check what we read about your business, then connect your website. After that you’re done, though you can edit or stop any page.

Show the detail

A page goes live on its own 24 hours after it is written. You can set that window anywhere from 1 to 7 days. Until then you can edit it or stop it. You don’t have to do either; every page goes live on its own.

You can cancel or export at any time, even before you finish setup.

About 10 minutes, once

  1. Is this your business?Your website, your country and the area you serve.
  2. optionalHere’s what we readFix anything we got wrong.
  3. Connect your websiteCopy one line we give you into your domain’s settings.one line

Every week after: nothing to do

Tue 20 · 4:00 PMgoes live by itselfTankless water heater installation in AustinEditStopOptional. Each page goes live 24 hours after it is written, unless you stop it.

What it’s worth

€49 a month, everything included

One plan, tax included. No contract, and you can cancel any time.

Do it yourself

Who does the 5 jobsYou do all 5, every week

  • research
  • choose
  • write
  • publish
  • check results

Your timeHours of your time, every week

Also covers Maps listing, ads and linksYou can

CostHours, not moneyYour time, plus any AI writing tool

An agency

Who does the 5 jobsThey do; you brief and review

  • research
  • choose
  • write
  • publish
  • check results

Your timeA briefing call, then reviews

Also covers Maps listing, ads and linksOften yes

Cost$501–$1,000a month, the most common fee¹

ReachKit

Who does the 5 jobsWe do all 5, every week

  • research
  • choose
  • write
  • publish
  • check results

Your timeAbout 10 minutes, once

Also covers Maps listing, ads and linksNo

Cost€49a month

What it costs you each month

0 to 1,000 a month. $ and € are not converted.
An agency$501–$1,000 a month¹
Do it yourselfHours of your time, every week
ReachKit€49 a month
¹ Most common agency fee for this work, Ahrefs survey of 439 providers, 2024

Not included

  • Your Google Maps listing
  • Ads
  • Social posts
  • Perplexity
  • More than one website per plan
  • A promise of a top spot on Google
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Questions

Questions owners ask

Is this AI spam?

No. Claude, an AI model, writes each page from your site and linked sources. A page that fails its checks twice never goes live.

Do I have to approve each page?

No. Each page goes live by itself 24 hours after it is written. You can edit or stop it first, or do nothing.

How long until I see results?

Your pages go live in week 1. Each Monday email shows where they sit on Google, and whether AI links to them.

What do I need to start?

A website and about 10 minutes. After you pay, copy one line into your domain’s settings to connect it.

What if I want to stop?

Cancel any time from Settings, and you’re not charged again. Section four of our Terms says when your access ends. Pages on the blog address we run for you stay live for 30 days after your access ends, and we email you a week before they stop. Your export of every page stays available, with no end date.

Will it work for my business?

Yes, if it has a website: a local service, shop, restaurant, firm, software or creator. We help your website where buyers search and ask AI, not your Google Maps listing.

Does it work in German?

Yes. Sites in Germany, Austria, and Switzerland are checked and written in German. Sites in United States, United Kingdom, Ireland, Australia, and Canada, and everywhere else, get English.

Why is there no free trial?

The scan and your first page are free, so you see the work first. Then it’s one plan at €49 a month.

See who gets your buyers today

Type your website. In under a minute, see who gets your buyers and what to fix.

Show the detail

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Your free report, at a glance

27 of 100Hard to findVisibility Score: one number for how easy you are to find
1 of 12 AI answers mention you
14 pages your site is missing
Harbor Plumbing’s report